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Large-format, Commercial and Industrial Printing Solutions
 

The HP Indigo 10000 Digital Press opens new markets for Old City Press

 
 

"With the new HP Indigo
10000 Digital Press, we can
now be profitable on short-
runs jobs as well and we
are able to provide an
added value. "

— Daniel Moses,
Digital department director,
Old City Press

Video - The HP Indigo 10000 Digital Press opens new markets for Old City Press.

CHALLENGE

  • Established Jerusalem printer Old City Press needed a trusted print partner to help it develop its digital business.

SOLUTION

  • Progressed over five years from HP Indigo 3500 to 7000 to 7500 and were the first beta customer of the HP Indigo 10000 worldwide.

RESULTS

  • The print quality of the HP Indigo digital presses matches offset, enabling them to convert and re-print offset jobs.
  • Old City Press is now able to handle tighter deadlines, shorter set up times, and higher volumes.
  • The HP Indigo 10000 Digital Press opened up new markets and won new customers.
  • Old City Press achieved profitability on short-run B2 sized jobs, where previously it was making a loss when printing it on offset.

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